What’s Happening in the U.S. Wine Industry

What’s Happening in the U.S. Wine Industry

The American wine industry has been abuzz as of late. New trends are emerging and old habits are being challenged. Let’s take a look at a few of the biggest items to make wine industry news in the first 30 days of 2019. Direct to Consumer sales are rising. Consumers...
The United States of Wine

The United States of Wine

You may remember a recent article I published positing that American-made wine is the next big thing. There’s no doubt it’s on the rise thanks to health-conscious consumers and a strong push for innovation in the wake of climate change. So with demand for American...
American Made-Wine is the Next Big Thing

American Made-Wine is the Next Big Thing

The constant shift in consumer behavior in many industries around the world, at an unprecedented pace of change, is keeping everyone in a state of perpetual awareness and wonder. Many crunch data, research trends and rely on algorithms to predict their sales. The...
Wine Marketing 101: A History of Best Practices

Wine Marketing 101: A History of Best Practices

When it comes to wine and spirits, there are thousands of marketable intricacies and endless opportunities for creating a unique sales campaign. I’ve spent time in the past discussing where the future of wine marketing is heading and I firmly believe industry...